Authentic coaching is critical to recruiting. Specifically, you NEED to represent yourself, your program, your school honestly. This is super critical for two reasons. First, today’s prospects are a savvy group. They can tell if someone is not being authentic, and it’s a turnoff for them when people aren’t authentic. They have a well-tuned BS […]
Who owns your Coaching?
Survey your coaching world. Your place of competition, the field, the pool, the stadium. Who owns those? Your team’s equipment. The rules of your sport. Your conference. And who owns those? It’s a fair guess that the answer to those questions is, not you. The reality of coaching ownership Yet, we coaches often say (and […]
Yes Coach, you are a marketer
And now you need to get better at it Care to disagree about being a marketer? Okay, I’ll entertain that for a moment. A marketer (according to the smartest person on this topic I know) is someone who: help others become who they seek to become I think that describes the essence of coaching, don’t […]
Stop trying to become a better sports coach
Why is it that coaches are rarely formally taught? Drivers are taught Doctors are taught Teachers are taught But sport coaches? Nope. Coaches are rarely formally taught — especially in the US. (Did you know that the United States is one of the few developed countries that does NOT have a national coaching education program?) […]
What Will Be Your Coaching Legacy?
Have you thought about it—your legacy? And what it will be?? (Hint–if you’re like most coaches you have NOT.) What will people say about you when you stop coaching? (Another hint–if you’re like most coaches you will say “I don’t care! But you WILL care.) I’ve recently retired from full-time coaching, after 36 years. And […]
I Do My Best Coaching After I’ve Been Unconscious
Years ago, the kids and I had the chance for a sit down with Dick Vermeil, coach of the Super Bowl Champion St. Louis Rams. During the conversation, he detailed the behind-the-scenes of coaching at that level. One part really stuck out. And that certainly happens. We deep-dive into work, and the “I’ll sleep when […]
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